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Stop Focusing on ROI as a Success Metric for Digitizing

LISTEN TO THE FULL PODCAST HERE: http://bit.ly/2ZbGDrk

Transcript: bit.ly/2Yvv8tA

How did Deepwater Subsea progress from Excel spreadsheets to g-suite to a real-time monitoring system now beloved by their clients in North America? Under the guidance of subsea operational excellence expert and founder Michael Fry. Michael, who worked on the Macondo Blow out (Deepwater Horizon), is a charismatic, provocative thought-leader in oil and gas. In this hour-long pow-wow, he covers topics such as:

- Why do companies go away from digitization?
- Does digitization really have an ROI? Particularly when you could still do the same work... just a LOT slower
- Why building and owning operations technology can be problematic
- The exciting possibilities of the future